8020 EUROPA magazine - Media Pack
The March 2009 special issue of 8020 EUROPA:
Surviving and Growing in 2009
The forecasts for the European economy for 2009 are that it will be a tough year with many countries facing challenging times.
This special issue of 8020 EUROPA will identify those challenges and attempt to show Europe's IT channel how to navigate its way through 2009 and come out more prosperous and in a better overall financial state.
We will interview experts from governments, financial organisations and the IT industry to get a clear picture what is likely to happen during 2009 and where IT channel companies should focus if they are to both survive and prosper.
Channel options and partners
The second part of this special issue will look at how the channel can help itself and partner with vendors and distributors to make themselves recession proof.
We will look at some key technology areas which will be less affected by the downturn, identify market segments and software applications where demand will still be high and look at the right business models to adopt.
In particular we will look at partnerships and collaboration both between channel companies and with vendors and distributors.